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dc.contributor.authorRay, Charlene J.en_US
dc.date.accessioned2018-08-20T14:37:06Z
dc.date.issued1967
dc.date.submitted1967
dc.identifier.otherb24819244
dc.identifier.urihttps://hdl.handle.net/2144/30812
dc.descriptionThesis (M.S.)--Boston Universityen_US
dc.descriptionPLEASE NOTE: Boston University Libraries did not receive an Authorization To Manage form for this thesis or dissertation. It is therefore not openly accessible, though it may be available by request. If you are the author or principal advisor of this work and would like to request open access for it, please contact us at open-help@bu.edu. Thank you.en_US
dc.description.abstractThe purpose of this study was to examine one manifestation of an individual's group selection process--the relationship between what a group says about itself in its printed materials and what its members say about it--in order to develop a useful screening and evaluation tool. Six Boston area social agencies participated, each providing the names of 50 volunteers to whom questionnaires could be mailed and appropriate printed materials which could be analyzed. The research was based on previously developed, extensively tested categories which were then subdivided into Instrumentally- and Informally-oriented factors. Each subject was asked to indicate the importance of each factor on a graphic rating scale. These scores were ranked and a computer analysis was undertaken to compare volunteer profiles with organizational profiles developed from an evaluation of printed materials. Although the relationships used to develop the questionnaire were not supported statistically, the data do suggest that the form has the ability to isolate individuals with extremely positive or negative attitudes toward their agencies. The possibilities and potential of refined testing procedures and standardized profiles are discussed.en_US
dc.language.isoen_US
dc.publisherBoston Universityen_US
dc.subjectBoston, Massachusettsen_US
dc.subjectPublic relationsen_US
dc.titleVolunteer commitment: a study in the relationship between personal expectations and organizational goalsen_US
dc.typeThesis/Dissertationen_US
dc.description.embargo2031-01-01
etd.degree.nameMaster of Scienceen_US
etd.degree.levelmastersen_US
etd.degree.disciplinePublic Relationsen_US
etd.degree.grantorBoston Universityen_US
dc.identifier.barcode11719023506118
dc.identifier.mmsid99190104120001161


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