Knowledge management as a catalyst for global marketing strategies in the age of business process digitalization

Goncalves, Marcus2024-12-192024-12-192021-02-25M. Goncalves. 2021. "Knowledge Management as a Catalyst for Global Marketing Strategies in the Age of Business Process Digitalization"https://hdl.handle.net/2144/49569Knowledge management as a catalyst for global marketing strategies in the age of business process digitalizationPresentation2024-11-070000-0001-9019-546X (Goncalves, Marcus)991996