Internationalization strategies of Turkish SMEs: a comparative case study approach
Date
2024-11-29
Version
Accepted manuscript
OA Version
Citation
M. Goncalves, F.K. Sengur, A. Kayaci, E. Celik. 2024. "Internationalization Strategies of Turkish SMEs: A Comparative Case Study Approach" pp.63-103. https://doi.org/10.1007/978-3-031-65314-8_3
Abstract
Internationalization theories posit that emerging market enterprises utilize different entry modes than those in advanced economies. While research has explored various internationalization approaches, scant attention has been paid to how Turkish small and medium enterprises (TSMEs) internationalize and the factors influencing their entry mode. This study aims to fill this gap by investigating the internationalization strategies of Turkish SMEs, focusing on their entry mode. The study uses qualitative methods such as semi-structured interviews to identify correlations and applications of theoretical frameworks in the context of small firms. Additionally, it aims to uncover the challenges faced by these SMEs during internationalization. Interviews with business owners reveal that uncertainties, network conflicts, lack of cultural intelligence, and limited experienced management impede international expansion. The study also notes that recent changes in global trade policies and market dynamics may further impact TSMEs entering international markets.